Mobile Commerce (M-Commerce): High-impact Strategies - What You Need to Know


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Mobile Commerce, also known as M-Commerce or mCommerce, is the ability to conduct commerce using a mobile device, such as a mobile phone, a Personal digital assistantPDA, a smartphone, or other emerging mobile equipment such as dashtop mobile devices.

Mobile Commerce is any transaction, involving the transfer of ownership or rights to use goods and services, which is initiated and/or completed by using mobile access to computer-mediated networks with the help of an electronic device.

This book is your ultimate resource for Mobile commerce (M-Commerce). Here you will find the most up-to-date information, analysis, background and everything you need to know.

In easy to read chapters, with extensive references and links to get you to know all there is to know about Mobile commerce (M-Commerce) right away, covering: Mobile commerce, Electronic commerce, 20North, 7C's of e-Commerce Customer Interface, AbleCommerce, Acquirer, Acquiring bank, Address Verification System, AdsML, Adult Check, Advance Ship Notice, Affiliate (commerce), Affiliate marketing, Agile Commerce, Allstar (fuel card), APazari Desktop, AS 2805, AspDotNetStorefront, Associate-O-Matic, AStore, Auction software, Authorize.Net, Automated Clearing House, Avactis, Awomo, Jay Baer, Bill Me Later, Bill2phone, Billpoint, Blind credential, Blum-Goldwasser cryptosystem, Boston Computer Exchange, Bots (edi), Bricks and clicks, Business Augmentation Services, Business-to-business, Business-to-consumer, Business-to-employee, Business-to-government, Business-to-manager, CA/Browser Forum, Camgirl, Card association, Card security code, Cart32, Centricom, Certificate-based encryption, ChamberSign, Click farm, Click fraud, The Cluetrain Manifesto, CommerceNet, Comparison of shopping cart software, Computer reservations system, Computer security, Confinity, Consumer privacy, Consumer-to-business, Consumer-to-consumer, Content delivery, Coupon Smarter, Customer Access and Retrieval System, Customer intelligence, Customer reference program, Customer relationship management, Customer to customer, CXML, Cyber Black Friday, Cyber Monday, Cyberservices, Debit card, Decoupled debit card, Delver (search engine), Demandware, DigiCash, Digital credential, Online distribution, Digital ticket, Digital wallet, Direct imports, Direct2Drive, Discovery shopping, Disintermediation, Document automation, Dot-com bubble, Drop shipping, Dynamic currency conversion, E-challan, E-commerce payment system, E-procurement, E-Services, E-taxes, Eagle Cash, EBay API, EBPP, Ecash, Ecommerce in India, Ecommerce Payment -Online Credit Card Payment System, ETM (Economic Traffic Management), EDIFACT, Edy, EFaktura, Elastic Path, Electronic bill payment, Electronic billing, Electronic business, Electronic Commerce Directive, Electronic Commerce Regulations 2002, Electronic Data Interchange, Electronic funds transfer, Electronic money, Electronic Money Association, Electronic Payment Services, Electronic Sell-Through, Electronic trading, Elektronisches Lastschriftverfahren, EMortgages, Enterprise relationship management, Entrust, EPAS, Equanet, Eurocheque,, FORTRAS, Free Shipping Day, Freelance marketplace, Friend-to-friend, Fuel card, GamersGate, Games for Windows - Live, Gazaro, Geo (marketing), GetPaid, Giropay, Global Location Number, Global Product Classification, Global standards management process, Goldwasser-Micali cryptosystem, Government-to-business, Government-to-citizen, Government-to-employees, Government-to-government, GS1, GS1 Sweden, GS1 US, Donna Hoffman, IBill, IBM WebSphere Commerce, The iBridge Network, ICOCA, IDEAL, Impulse (content delivery)...and much more

This book explains in-depth the real drivers and workings of Mobile commerce (M-Commerce). It reduces the risk of your technology, time and resources investment decisions by enabling you to compare your understanding of Mobile commerce (M-Commerce) with the objectivity of experienced professionals.

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